Case Study - Growing content for a premier citizenship advisory firm
CitizenX provides elite citizenship and residency by investment services to high-net-worth individuals. We helped them establish authority and trust through strategic content marketing.
- Client
- CitizenX
- Year
- Service
- Content Marketing, SEO, Growth
Overview
CitizenX approached us to accelerate a content marketing strategy that would further establish them as a trusted authority in the citizenship by investment industry. Their target audience - high-net-worth individuals seeking global mobility solutions - requires sophisticated, accurate, and trustworthy information — not just 'keyword stuffing'.
We've created a comprehensive content strategy focusing on key investment programs, regulatory updates, and lifestyle content relevant to global citizens. Our approach combines detailed program analysis with practical insights, accurate information, and expert opinions about life in various investment destinations.
The content plan includes regular market updates, program comparisons, and in-depth guides that help potential clients understand their options and the application process. We also developed a newsletter targeting wealth advisors and other professional intermediaries.
What we did
- Content Strategy
- SEO Optimization
- Research
- Thought leadership